Since its launch, Google’s Android operating system has fast become the main competitor for Apple’s iOS. Whilst Apple’s OS is limited to Apple devices, Google has somewhat of an edge in that numerous third party manufacturers have also chosen to utilise their software. Chief among them is Samsung, whose range of Galaxy phones in particular has helped Android to garner many new customers over the Christmas period. Numbers rose to a record high as hundreds of thousands of people opened their Android smartphones on Christmas morning. Figures show that a massive 3.7 million Android devices were switched on for the first time over the Christmas weekend, building on already solid figures of 700,000 phones activated every day in the build-up to the holiday – according to research on mobile phones carried out by RMP.
One of the questions that many are now asking is whether or not Google can keep up this high level of subscriptions. Apple performed similarly well over the Christmas period, and with their iPhone 5 due for release sometime in 2012 Google definitely have a fight on their hands. However, their own 2012 release schedule is something to be excited about, with high-end quad-core smartphones such as the HTC Edge committed to adopting the Android OS. .
Another potential selling point for Android phones in 2012 is the most recent system update, a new version of the software known as Ice Cream Sandwich. This upgrade has already been launched on the Samsung Galaxy Nexus and will also be released to a selection of other high-end Android devices in the next few months. Bringing new exciting features and many improvements to Android’s already capable system, Ice Cream Sandwich may help the company gain an edge over Apple who disappointed fans earlier this year when they released the iPhone 4S, a slightly upgraded but not substantially different take on the iPhone 4, rather than the revolutionary iPhone 5 model that was expected.
Category: Android Netbook
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